We are in the second leg of 2024 and sneaker brands are upping the ante to make your dash a comfortable and stylish one.
Yes, we are talking about the hottest sneaker releases of August 2024. While some brands like Nike are keeping up with the spirit of the ongoing Paris Olympics and releasing new kicks inspired by a slew of federations and athletes, other lifestyle and shoe brands like KITH and ASICS have collaborated to whip out a cool collection on the most iconic villains from the Marvel Universe.
Also included in the upcoming sneaker releases are Adidas x Marvel Studios’ new releases inspired and launched to celebrate the release of Deadpool & Wolverine.
Similar to the July 2024 sneaker lineup, this month’s collection is all about the coolest sneakers on the block that this year has ever seen.
Looking forward to getting your hands… err feet on the next best pair of kicks? Our detailed guide will help you make the perfect choice from these best sneaker releases of August 2024.
Our listicle features a mix of kicks that have already dropped earlier this month and a batch of upcoming sneakers to keep an eye out for…
Release Date: 1 August 2024
Price: USD 110 (HKD 858 approx.)
First up on our list of the best sneaker releases of August 2024 are the Adidas x Marvel Studios’ Rivalry Low and Forum Hi sneakers, launched around the release of Deadpool & Wolverine.
The iconic collaboration includes footwear and apparel featured in and influenced by the superhero movie.
Available since 1 August 2024 on Adidas’ official website, the collection includes two variations of the Rivalry Low sneakers and an Adizero Electric cleat, drawing inspiration from the characters Ryan Reynolds and Hugh Jackman portrayed.
Adidas Originals’ Rivalry sneakers are rooted in basketball aesthetics, and feature leather uppers and design elements reminiscent of the 1980s. They are offered in two distinct colour schemes that reflect the characters: a combination of red and black for Deadpool, and yellow, blue, and black for Wolverine.
The sneakers also incorporate various character-specific details, such as humorous inscriptions on the sock liners, censored language motifs, and a unique storage pouch for the Deadpool shoe, highlighting the character’s numerous costume pockets.
Additionally, the Adizero Electric cleat, inspired by Deadpool, is presented in a striking black and red colourway. Similar to the Rivalry Low Deadpool model, it includes brown pouch accessories. According to Adidas, this cleat features an ultra-lightweight synthetic upper and a textile lining designed to enhance comfort.
Release Date: 1 August 2024
Price: USD 203 (HKD 1,583 approx.)
ECCO’s newest beast STREET 720 is a multifunctional sneaker tailored for the contemporary explorer. This model seamlessly merges urban aesthetics with exceptional comfort and durability, making it the ideal choice for any setting.
Launched on 1 August 2024 and available in exciting colourways, the ECCO STREET 720 caters to those who desire a fashionable yet functional sneaker capable of meeting the rigours of daily life. Featuring ECCO FLUIDFORM™ technology alongside GORE-TEX SURROUND, this sneaker offers remarkable comfort and breathability. Plus it makes it suitable for all weather conditions including monsoon.
Its refined design and colour-blocked upper make the STREET 720 appropriate for a range of occasions, from leisurely outings to urban explorations. Constructed from high-quality materials, the shoe is designed for longevity.
Release Date: 2 August 2024
Price: USD 175 (HKD 1,365 approx.)
Next up on our list of the hottest sneaker releases of August 2024 is the CNCPTS x New Balance 1906 ‘Hours and Days’ which represents a contemporary reinterpretation of the 2012 collaboration between CNCPTS and New Balance, specifically the 999 ‘SEAL’. The original design drew inspiration from materials utilised in the production of footwear for the U.S. military. The current release of the CNCPTS 1906 pays homage to the resilience and steadfastness of the SEALs while aligning with the values of modern society, which increasingly prioritises self-care, physical fitness and mental well-being.
The narrative centres around Robert ‘The Raven’ Kraft, who has maintained a daily running routine of eight miles on Miami Beach since 1 January 1975. Over the span of 49 years, he has never missed a day, meticulously recording each mile on his wall calendar, amassing a total of over 160,000 miles—enough to circumnavigate the globe six times.
Named after the year of New Balance’s inception and featuring an upper design inspired by early 2000s running shoes, the 1906 is a timeless model for the running community. Engineered with comfort-oriented features and advanced technology to support an active lifestyle, it includes an N-ergy shock-absorbing outsole with a Stability Web for enhanced arch support, complemented by an ACTEVA LITE midsole and ABZORB SBS heel cushioning for optimal comfort and stability.
Release Date: 1 August 2024
Price: USD 130 (HKD 1,014 approx.)
Nike launched the most-anticipated sneaker of the season Sabrina 2 in a vibrant hot red colourway earlier this week, with a retail price of USD 130 (approximately HKD 1,014).
This model is a tribute to first-time Olympian Sabrina Ionescu, designed for her debut in Paris Olympics 2024. The Nike Sabrina 2 “United” showcases a bold red upper paired with a navy blue outsole, while a clean white Swoosh adds a touch of contrast, resulting in an eye-catching aesthetic suitable for both on-court and off-court wear. This unisex basketball sneaker is lighter than its predecessor, shedding 28 grams, and it also marks the introduction of the Cushlon 3.0 foam midsole in Nike’s basketball lineup.
Release Date: 6 August 2024
Price: It varies since it encompasses a full collection
Ronnie Fieg’s Kith has collaborated once again with Marvel and ASICS, this time focusing on the legendary villains from the Marvel Universe. The ‘Super Villains’ collection offers a distinctive combination of footwear and apparel, honouring some of the most infamous antagonists in comic book lore.
This collection of sneakers, inspired by a diverse array of Marvel characters, features designs that pay homage to Spider-Man, Venom, and the Green Goblin on the GT-2160 model, while the Silver Surfer is showcased on a dazzling GEL-Kayano 14, and Magneto is represented on a GEL-1130.
The pairs associated with Spider-Man and Venom are packaged together in a box set, while the remaining styles are available for individual purchase. Each pair is accompanied by a special comic book, with some being PSA-graded.
These shoes clearly transcend mere functionality; they serve as collector’s items.
Release Date: 9 August 2024
Price: USD 150 (HKD 1,170 approx.)
The Nike KD 4 ‘Nerf’ is making a much-anticipated comeback as one of the standout models from the ‘golden era’ of Nike Basketball. Originally launched 13 years ago, this signature shoe of Kevin Durant has secured its place as one of the most iconic basketball footwear lines in history. This iteration features a vibrant, multi-coloured design created in partnership with Hasbro’s Nerf brand, ensuring it will illuminate the court with its fresh enhancements tailored for contemporary play.
Additionally, the sneaker will be packaged in a box that pays tribute to the unique packaging of the original release.
Release Date: 10 August 2024
Price: USD 180 (HKD 1,404 approx.)
After several months of anticipation since its initial tease, the Olympic-themed Air Jordan 1 Retro High OG ‘Metallic Gold’ is finally dropping on August 10. This model is the newest entry in the Jordan brand’s Fall 2024 lineup. It features a striking combination of black, Metallic Gold, and Sail hues, with leather perforations incorporated for enhanced breathability.
Additionally, the mesh tongue contributes to overall comfort, while the shoe’s panels, eye stays, laces, collar, and toe box are adorned with gold and black accents, completing the design.
Release Date: 8 August 2024
Price: USD 160 (HKD 1,248 approx.)
Rounding up our listicle of the best sneaker releases of August 2024 is the latest collaboration between Nigel Sylvester and the Air Jordan 4. Renowned BMX athlete Sylvester continues to narrate his “Grandma’s Driveway” theme with this new pair of sneakers. Partnering with Jordan Brand, he introduces a fresh colourway that pays homage to the location where he first ignited his passion for cycling at the age of four.
The design features an “Anthracite” upper, complemented by striking white and “University Red” accents on the midsoles, adding a vibrant touch. Furthermore, a mini Swoosh enhances the detailing, and the sneakers are finished with a durable rubber outsole.
(Header and feature image courtesy: KITH/New Balance)
The information in this article is accurate as of the date of publication.
Nike KD 4 ‘Nerf’, CNCPTS x New Balance 1906 ‘Hours and Days’ and Air Jordan 1 High OG ‘Metallic Gold’ are some of the best sneakers launching in August that you must keep an eye out for.
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