Bulgari Unveils New Timepieces At LVMH Watch Week 2024

LVMH Watch Week 2024 has kicked off, this time in Miami and Bulgari is already making a bold statement with its take on gold. The Italian maison has introduced its latest timepieces, bringing in the spirit of ‘Time is Gold’.

A significant presence in Bulgari’s heritage for years, gold is intricately included in the tapestry of its watchmaking story. At LVMH Watch Week 2024, this metal has taken centre stage, enhancing classics like the Bulgari Bulgari, the Lucea and Octo Finissimo including introducing a limited-edition of Bulgari Bulgari with Blackpink‘s Lisa.

Now in case you are wondering what these new offerings look like, here is everything you need to know about the new 2024 Bulgari watches.

All the 2024 Bulgari watches revealed at LVMH Watch Week

Octo Finissimo

Since its introduction in 2014, the Octo Finissimo, combining Roman-inspired design and Swiss horological expertise, has grabbed headlines for its slimness. This octagonal timepiece is indicative of the watch label’s unique engineering and stylistic vision.

At the LVMH Watch Week 2024, the Octo Finissimo was presented in two new models — Tuscan Copper and Yellow Gold.

The Yellow Gold stands out as a technological marvel, skillfully merging the classic beauty of its namesake colour with Roman-inspired geometry. It comes with a 58-faceted case, a satin-finished yellow gold bracelet and a deep blue sunray dial. The in-house BVL 138 calibre, remarkably thin at only 2.23 mm, exhibits precise, hand-finished detailing. As for the Tuscan Copper model, it spotlights a muted salmon-pink dial with rhodium-plated embellishments that match its stainless steel build.

The yellow gold version is priced at USD 45,500 and the Tuscan copper variant at USD 13,300.

Bulgari Bulgari

Since 1975, the Bulgari Bulgari timepiece, with its name prominently displayed on the bezel, has captured the Roman essence of the watch brand and its avant-garde ethos which is deeply rooted in Italy’s artistic heritage. It’s no surprise then that, owing to its distinct presence, this watch has captivated the most visionary and innovative individuals of the last five decades.

During this year’s LVMH Watch Week, the maison has introduced two distinct colourways. The first features a rose gold case with a silvered matte opaline dial, while the second option boasts a yellow gold case with a matte black dial. Both colour variants are offered in either a quartz-powered 26mm size or a 38 mm-wide case, equipped with the in-house BVL191 mechanical movement. Both the watches also come with an alligator strap that is available in brown, black or beige.

The Bulgari Bulgari timepieces are priced between USD 8,250 and USD 13,200.

Lucea

In its 10th-anniversary celebration, the Lucea assumes a prominent role as the epitome of feminine elegance. Constructed from steel and gold, its redesigned contours surround dials adorned with either iridescent mother-of-pearl intarsia or marquetry crafted from repurposed malachite fragments. The highlight within this collection is the malachite model, which comes with a unique dial created by meticulously placing upcycled malachite stones to achieve a stunning and dynamic effect. Available in two sizes, the 33mm variant operates on a self-winding calibre, while the 28mm version is powered by a quartz movement.

Bulgari Bulgari x Lisa Limited Edition

For LVMH Watch Week 2024, Bulgari also revealed its second watch collaboration with global brand ambassador and international K-pop star, Blackpink’s Lisa.

Titled ‘Bulgari Bulgari x Lisa Limited Edition’, it is manufactured from steel and rose gold and features a unique bezel in the latter shade, a mother-of-pearl mosaic dial and diamond hour markers, representing a harmonious blend of Bulgari’s heritage and Lisa’s modern vision. This creation also draws inspiration from the Edelweiss flower and the majestic Alps. With 400 hand-cut mother-of-pearl tiles adorning the dial and forming a geometric motif, each watch also possesses a unique sense of individuality and flair.

Note: This is a limited-edition timepiece, with only 400 pieces available for the 23mm version and 1,100 pieces available for the 33mm option.

(Hero and feature image credit: Courtesy Bulgari)